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Seychelles to kick-start tourism workshops in South Africa - 24.10.2009
Members of the Seychelles tourism trade are leaving for South Africa this weekend for a dedicated series of workshops in the cities of Johannesburg, Durban and Cape Town. The 18-strong delegation is headed by Alain St Ange, director of tourism marketing, David Germain, the Seychelles Tourism Board’s (STB) manager for South Africa, and Marsha Parcou, who recently moved to South Africa to strengthen the team in that important market. The STB has been revamping its strategy in South Africa to make Seychelles more visible and to attract more visitors to our islands. “South Africa has always been an important market for Seychelles, and we need to ensure we get our fair share of tourists from that market,” said Mr St Ange. The dedicated Seychelles workshops, starting on Monday, are aimed at updating tour operators and their nominated travel agents on Seychelles’ unique selling points and on the Affordable Seychelles campaign launched by Vice-President Joseph Belmont and Mr St Ange in Berlin, Germany, earlier this year. |