Tourism Seychelles and Emirates airline strike marketing partnership |04 September 2021
Tourism Seychelles has launched a strategic partnership with Emirates airline, a loyal partner and collaborator, and the first international airline to return to the island at the destination’s reopening in August 2020.
The partnership will include a series of campaigns aiming to bring the Seychelles Islands maximum visibility as the ultimate leisure destination throughout the Cooperation Council for the Arab States of the Gulf (GCC) market through integrated Seychelles-related content that will be visible on Emirates’ social media platforms as well as through email marketing and joint radio advertisements.
The collaboration will keep guests up to date with information on travel the archipelago, which has welcomed over 15,000 tourists from the UAE so far this year and which, as of Sunday, August 29, 2021, stands as the second leading source market to the destination.
Furthermore, the campaigns will strengthen travel trade relations and enhance product knowledge through online training and workshops as well as familiarisation trips, focused on areas whose borders have now opened for travel.
Keeping safety at the heart of travel to Seychelles, the collaboration will also highlight the journey from Dubai to the island nation, including important details such as safety measures and straightforward protocols conveniently designed to ease travel. In addition, guests will be able to discover what the Seychelles Islands hold in store for them before they even land on its sandy shores.
Commenting on the collaboration, principal secretary for Tourism, Sherin Francis, said, “The partnership with Emirates is one that has grown from strength to strength and we are happy for the support they have extended to the destination and Tourism Seychelles over the year. This year’s partnership is no different. However, in a time when our industry is slowly recovering and where building travel confidence is very important, partnerships such as this one has new meaning and definition. Through this collaborative work, it will be a win for both airline and destination.”
With Emirates operating seven flights a week to the Seychelles from Dubai, UAE nationals and residents can now plan an exotic getaway to the land of turquoise waters, pearly shores and emerald mountains, choosing from one of the many luxurious resorts or charming guesthouses for their stay.
Entry to Seychelles requires proof of a negative Covid-19 test, conducted within 72 hours of the date of travel and approval from the Health Travel Authorisation app. More information in regards to travel to the island paradise can be found at ‘seychelles.advisory.travel’.
Press release from Tourism Seychelles