Pillay R Group brings healthy Paradise juices to paradise |16 June 2014

You want a healthy juice rich in vitamins A and C, rich in calcium and iron, and on top of that has a good taste?
Pillay R Group of Companies has the answer – the Paradise juices.

On June 10, Pillay R Group of Companies officially launched the healthy Paradise juices which are simply super refreshing. It is the first time such healthy juices are introduced in Seychelles with an amazing combination of vitamins A and C. They are also rich in calcium and iron.

Designated Minister Vincent Meriton, Tourism and Culture Minister Alain St Ange, Seychelles Tourism Board (STB) chief executive Sherin Naiken, Pillay R Group of companies chairman and managing director Ramu Pillay and Miss Seychelles … Another World 2014 Camilla Estico had the honour of tasting and launching this exciting brand of juices at the Life Style boutique at Unity House.
The event was witnessed by other guests and Pillay R Group management team and staff. They also got to enjoy the amazing taste of the new juices.
Minister St Ange said: “This is what I like to see: new products, new ideas and entrepreneurial spirit.”

Everyone really enjoyed the new range of juices and beauty queen Estico said it was a good initiative by Pillay R Group to organise this free tasting of healthy juices.
She is encouraging children and other people to consume more healthy juices rich in vitamins, calcium and iron, which will help fight obesity in the long run. In fact, this is the project she plans to pursue aggressively in the near future.

Designated Minister Meriton, Tourism and Culture Minister St Ange and Ms Naiken seemed to like the brand Paradise which is in line with promoting Seychelles as paradise. They were all appreciative of the new tasty and healthy juices and congratulated Mr Pillay for taking the initiative to import these juices.

For his part Mr Pillay said: “We have been working towards a healthier society in Seychelles and this is the reason we have been carrying out various customer education and tasting events of healthy products like Pascual yoghurts in Ramajayam Group outlets and schools. Paradise juices provide another excellent platform for the society to enjoy the benefit of health and taste at affordable prices.”

D. V. Sharma, purchase and global sourcing manager with Pillay R Group, added: “Paradise is simply a delicious blend of squeezed happiness, crushed joy and a chunk of love. Hand-picked the fruits are squeezed and pressed to make the perfect juice in six flavours for children, family members and all in a health loving society.  It is a juice for all members of the family, fortified with calcium, vitamins that are good for everyone’s health.  PRG International of Pillay R Group based at the former Siba (Seychelles International Business Authority) will be making it available in all Ramajayam stores and all popular retail outlets on Mahé, Praslin and La Digue.  The theme of the Paradise juices is: ‘Everyday A Better Day’. We urge everyone in society to drink Paradise juices everyday and urge the Ministry of Education and the Ministry of Health to help us reach out to schools and to educate society about the advantages of consuming such healthy products.  We often complain that all healthy products are expensive but Paradise juices which are of the highest quality are very affordable. We would like to see all retail outlets stock it for wider reach.”  
 
Paradise juices are supplied by Faragalla – an Egyptian company for food development which has 28 factories and all of them are certified for ISO 22000, ISO 9001, ISO 14001 and HACCP in addition to FDA with 500,000sqm. The company exports Paradise juices to over 120 countries in the world including the USA, Europe, Africa and Asia. Seychelles is probably the first country in Africa to introduce Paradise juices.

Paradise juices are available in popular mango, orange, apple, cocktail, pineapple and guava flavours in very attractive 1ltr and 250ml packing with straws.  The retail prices are R5.25 for 250ml and below R16.75 for 1ltr.

A rare combination of highest quality and affordability, it is absolutely important to note that Paradise juices will ensure that while you are enjoying these juices, vitamins, calcium and iron will already enter into your body and you won’t even notice it. Really good value for money and quality of health, explained Mr Sharma.

Calcium is important for bones and teeth. Failure to obtain sufficient calcium in growing children leads to stunted growth, and in adults to inadequate mineralisation of bones and poor functioning of the muscles and nerves. In pregnancy and lactation or nursing, women frequently impair their own bodies as well as those of the offspring by providing insufficient calcium for the needs both of mother and child.

Iron is an essential part of the hemoglobin or red colouring matter of the blood cells. As the old cells are destroyed, the iron is deposited in the bone marrow, which is sort of a hemoglobin factory. A sufficient amount of iron is not obtained from the worn-out cells, however, and new iron must be added continually in the diet to keep up the red cell content of the blood.
Cheers to the Pillay R Group family for this new initiative and let me, my family, my colleagues, my friends be the first one to be healthy!

Contributed